December

20

Shanghai Horse Festival

by silvia.spessato

categories Activities Meeting

After a week full of workshops, exhibitions and, above all, sports, the Shanghai International Horse Festival came to an end. The event in Pudong represented one of the main efforts to spread all over China activities and passion about horses. It was sponsored by various top brands and was chosen by Select Holding Ltd for the presentation of its Welcome Chinese Program, aimed at encouraging Chinese outbound tourism. Jacopo Sertoli, Select Holding’s CEO, and Prof. Bin Dai, president of the China Tourism Academy, held a press conference focusing on some characteristics of the project. “The service provided by the Welcome Chinese website – explained Sertoli – is cutting edge: the traveler can find hotels sifting the Welcome Chinese services he is looking for. It goes beyond the common search for period and location.” He also stated: “Our aim is to become the new general standard for Chinese customers. Different hotel chains introduced different programs to welcome East-Asian guests, but the Welcome Chinese Project means to bring uniformity to the market.” Welcome Chinese Standard Certification is aimed at guaranteeing high standard services for Chinese people traveling abroad and is supported by China Tourism Academy, Union Pay and China Central Television. Core of the project is the Welcome Chinese website where travel related businesses are able to apply for the certification and, very soon, travelers will be allowed to enjoy unique and limited booking occasions. They will also get up-to-date information about the efforts being made by hotels worldwide to better welcome them. At the present time, hotels are the main beneficiaries, but in the future the Welcome Chinese Certification will be extended to other travel industry sectors such as transportation, retail, food and beverage, museums and destinations.

Got Something To Say:

Your email address will not be published. Required fields are marked *

*

CATEGORIES

Recent Comments

Commented by Bill Frankish, 29.08.2017

We at the Candlewood Suites Calgary Airport North, closely located to the Calgary airport YYC, have been certified by the China Tourism Academy as having reached the JADE STANDARD of "Welcome Chinese" Certification. As such we greet each guest with a special Welcome envelope with Chinese information on our extended stay hotel. Guests receive slippers, tea, and have access to kettles and rice cookers at no charge. Some items are available in our little convenience store called The Cupboard, and there is a Chinese Super Market about 2 kilometers away which has a full selection of food items, commonly found in China, including live fish. Also at the same shopping area, an authentic Chinese Restaurant called The T. Pot , China Bistro From our location we have easy access to main highways to take you to Banff National Park, or the Royal Tyrrell Museum, an excellent Dinosaur museum. Candlewood Suites is an excellent location with cooking facilities which provides a great home base as you travel to various attractions in the area.