Chinese travelers are eager to break away from the pack

by Welcome Chinese

categories China Market Outbound trends

tags China outbound tourism Lunar New Year Welcome Chinese 


With a local tourism capacity way lower than the demand, China is facing the yearly greatest migration on Earth. Travel website Ctrip projects an estimated 6 million Chinese will make a holiday trip this Lunar New Year, with 61% heading overseas. They are just a minor part of 2,9 billion of passenger trips storming all the routes in the country, in each case a key component of the biggest outbound tourism market in history for a single nation. Way before the Spring Festival starts many travel packages sold out.

NO SLOWDOWN - It is not just that: the Chinese travel industry faces no slowdown, mainly thanks to a middle class that doesn’t stop growing. Meanwhile, Chinese travelers' budgets for trips have been increasing in recent years. The average spending of Chinese outbound travelers for Spring Festival will exceed 10,000 yuan (€1,350), Ctrip said. According to the agency, Of those making Lunar New Year bookings through Ctrip, 50.4% chose to hop off from guided tours, opting for self-planned trip.

A FAMILY AFFAIR - However, the budget indicated by Ctrip excludes local buying when travelers reach their destinations. For what concerns high-end shoppers, that worry many luxury brands which were hit in their China’s market during 2015, they should not forget that travelers continues to buy such items abroad, where they cost less than in the motherland. Higher is the income of a family, more far they will travel, helped in this by the growing availability of long-haul flights, like the recently launched Wuhan-Rome route.

In 2015, China recorded 4 billion domestic tourist visits and 120 million outbound visits. Compare that with 66 million Americans that made foreign trips, and 16 million Japanese.

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Commented by Bill Frankish, 29.08.2017

We at the Candlewood Suites Calgary Airport North, closely located to the Calgary airport YYC, have been certified by the China Tourism Academy as having reached the JADE STANDARD of "Welcome Chinese" Certification. As such we greet each guest with a special Welcome envelope with Chinese information on our extended stay hotel. Guests receive slippers, tea, and have access to kettles and rice cookers at no charge. Some items are available in our little convenience store called The Cupboard, and there is a Chinese Super Market about 2 kilometers away which has a full selection of food items, commonly found in China, including live fish. Also at the same shopping area, an authentic Chinese Restaurant called The T. Pot , China Bistro From our location we have easy access to main highways to take you to Banff National Park, or the Royal Tyrrell Museum, an excellent Dinosaur museum. Candlewood Suites is an excellent location with cooking facilities which provides a great home base as you travel to various attractions in the area.