GOLD certificate


  • Chinese speaking staff: The certified hotel has to provide their Chinese guests with a Chinese speaking member of staff. Another option can be to use a translating concierge application.
  • Welcome Chinese kit: This must include an overview in Chinese to welcome the Chinese guest to their room. In addition, a small gift from the hotel must be offered. The hotel is responsible to propose a “Welcome kit” to their Chinese guest. Welcome Chinese can assist with recommendations upon request.
  • Chinese breakfast: The hotel provides guests with an authentic Chinese style breakfast, including rice, noodles, dumplings and other Chinese delicacies in order to let them start the day in the best way. Chopsticks will also be available.
  • All requirements from the Jade certificate are requested


  • NEW 2016 – ONLINE TRAINING : Access to the standard online training of Lobster Ink including « food & beverage », housekeeping and front office services.
  • NEW 2016 - BUSINESS INTELLIGENCE : Access to standard database of our partner Canadean Tourism IC. It includes historical data and five-year forecasts on more than 70 major markets with focus on tourism demand, flows and economic impact, as well as comprehensive data covering major sectors including hotels.
  • NEW 2016 – HOTEL-RESTAURANTS PROMOTION: Promotion of your restaurants amongst Chinese Travellers.2 seasonal menu per restaurant translated in Chinese language is offered.
  • NEW 2016 - DIGITAL DISTRIBUTION CHANNELS Digital presence on distribution channels Union Pay, Ctrip and China Southern Airlines
  • DIGITAL DISTRIBUTION CHANNELS Welcome Chinese create your own WeChat account. We create an exclusive QR code generated for each member under the Welcome Chinese WeChat service account and leading people directly to a dedicated page on hychinese.com. We offer to our certified members a presence on our Newsletter targeted to Chinese TA/TOs. We propose an access to our TA/TOs database.
  • HYCHINESE.COM Hychinese.com is a website dedicated to Chinese travellers and developed by Welcome Chinese. All members have a commercial presence on Hychinese.com. Priority recommendation to Chinese travellers when making hotel bookings on hychinese.com. Each certified member establishment has a hyperlink straight to its own website. We offer 10% advertising discount on hychinese.com to our certified members.
  • TRADE MARKETING We offer 10% discount on participation in all promotional and marketing events organized and/or attended by "Welcome Chinese ».Translation of 1000 words included (information, website, etc.).Welcome Chinese Directory (magazine) for hotel chains only. Entry ticket : 40 hotels or more


Certification Cost: 2800 Euro

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our levels of certification for "hotel & apartments"



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hotel with gold certificate

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