ABOUT welcome group

Welcome Chinese Certification is the new hospitality Standard specifically dedicated for Chinese travelers. CTA's sponsorship guarantees uniformity in the quality of service and supports all the certified businesses to access the Chinese travel industry.


marketing activities

How many times can you travel to China in one year? After being certified your company will be present at all the major Chinese Travel Shows. During these events the list with details, logos and contacts of the certified businesses will be distributed to visitors, with visibility being determined by the certification level. 

  • 18/03/2017
  • 15/03/2017
  • 11/03/2017
  • 20/02/2017
  • 20/02/2017


  • 1) March is COTTM time in Beijing
  • 2) New website, improved user experience
  • 3) Second Italian airport gets certified
  • 4) With Fidenza Village, Value Retail eyes Chinese travelers to Italy
  • 5) Embracing UnionPay is just the starting point