ABOUT welcome group

Welcome Chinese Certification is the new hospitality Standard specifically dedicated for Chinese travelers. CTA's sponsorship guarantees uniformity in the quality of service and supports all the certified businesses to access the Chinese travel industry.


marketing activities

How many times can you travel to China in one year? After being certified your company will be present at all the major Chinese Travel Shows. During these events the list with details, logos and contacts of the certified businesses will be distributed to visitors, with visibility being determined by the certification level. 

  • 07/11/2016
  • 24/10/2016
  • 23/10/2016
  • 21/10/2016
  • 30/09/2016


  • 1) Attendance to 2017 China’s travel shows: who to contact
  • 2) Get ready for the 2018 EU–China Year of Tourism
  • 3) The priority of travel apps in Mandarin
  • 4) The need for unified promotion of tourist destinations
  • 5) The state of international tourism