CITM – Welcome Chinese at the biggest travel fair in China

by Welcome Chinese

categories Activities Report

tags China China International Travel Mart CITM tourism Welcome Chinese


China International Travel Mart (CITM) was held in Kunming, Southwestern China, on November 13-15, 2015. China Tourism Academy – the branch of Beijing’s Tourism Authority that partners with Welcome Chinese – was among the promoters. CITM is the biggest tourism fair held in China and hosts representatives from all the provinces of the country. On the occasion, the organizers guaranteed a significant presence of general and specialized media.

Welcome Chinese participated to CITM, gaining the attention of 10 Chinese media, both newspapers and online sheets. The Certification program was introduced to over 100 travel agencies and tour wholesalers from different cities looking for products in overseas destinations, which gave to the Certification a further push, expanding the network of sales channels.

On site, the staff of Welcome Chinese reached a cross-promotion agreement with major travel agency China Travel Service – a giant with 128 offices in the mainland – and a promotional partnership with the online travel agency Mangocity, one of the top-10 online travel agencies in China.

At the same time, the company started listing on its website the 83 hotels of the InterContinental Hotels Group (IHG, with brands InterContinental, Holiday Inn and Crown Plaza) that partnered with Welcome Chinese in April. Thanks to this, Thailand – the preferred destination of Chinese tourists in Eastern Asia – was added to the network of countries with certified tourism businesses. The certified destinations’ portfolio, together with IHG, was also expanded in Europe and United States.


Recent Comments

Commented by Bill Frankish, 29.08.2017

We at the Candlewood Suites Calgary Airport North, closely located to the Calgary airport YYC, have been certified by the China Tourism Academy as having reached the JADE STANDARD of "Welcome Chinese" Certification. As such we greet each guest with a special Welcome envelope with Chinese information on our extended stay hotel. Guests receive slippers, tea, and have access to kettles and rice cookers at no charge. Some items are available in our little convenience store called The Cupboard, and there is a Chinese Super Market about 2 kilometers away which has a full selection of food items, commonly found in China, including live fish. Also at the same shopping area, an authentic Chinese Restaurant called The T. Pot , China Bistro From our location we have easy access to main highways to take you to Banff National Park, or the Royal Tyrrell Museum, an excellent Dinosaur museum. Candlewood Suites is an excellent location with cooking facilities which provides a great home base as you travel to various attractions in the area.